RCS Campaign
The RCS (Rich Communication Services) Campaigns allow businesses to send rich, interactive, and engaging messages to end user directly to their messaging app. Unlike traditional SMS, RCS enables branded, media-rich communication that enhances customer experience and drives better engagement.
With RCS Campaigns, you can send:
- Rich media messages (images, pdf, videos, rich card template and rich carousel template).
- Interactive buttons (call-to-action and quick replies).
- Branded sender information.
The key features of using Kaleyra RCS Campaigns are:
Rich Media Messaging
Send visually engaging content including images, pdf, videos, rich card template and rich carousel template.
Interactive Elements
Add buttons for actions like Call, or Visit Website.
Campaign Management
Easily create, manage, and launch campaigns (including support for V1 campaign flow).
Template-Based Messaging
Create reusable templates for faster campaign execution.
Use Cases:
The following are the main use cases supported by RCS Campaigns:
Share offers, discounts, and product launches with rich visuals and CTA buttons.
e.g., notifications sent to specific customer segments to remind them about payment due dates or service activation and other important account-related actions.
Customer Support – e.g., communications sent to your customer base regarding planned service maintenance, changes in operating hours, updates to terms and conditions, and other important service-related information.
Updated 2 months ago