Campaigns

US Pod - Released on July 14, 2025
IN, EU and SG Pods - Released on July 15, 2025

Enhancement

• [WhatsApp] Kaleyra platform now enables you to launch WhatsApp Campaign for V2 WhatsApp Business Account (WABA).

Enhancements

• [Directory] Updated the .csv sample file format in the Import section to display the latest channel-specific Blocklist changes.
• [Directory] Added an error message for adding or editing the contacts without selecting which channel(s) to block, if the user has selected the Blocklist feature checkbox.

Bug Fix

• [Voice Campaign] Moved the validation and error message for duplicate campaign titles from the Review and Publishstep to the Create Campaign step of the Launch Campaign page.

Enhancement

• [WhatsApp Campaign] A new validation is now added to check document size before submitting the campaign for on-premises uploads only. The maximum file upload size is 64MB.

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Note:

This validation applies only on the EU region for customer using the on-prem architecture.

Bug Fix

• [SMS Campaign] Corrected an issue with file uploads wherein a value that began with the number zero displayed correctly in the preview but was being removed from the message body upon delivery.

IN Pod - Released on February 17, 2025 
SG and EU Pods - Released on February 18, 2025

Enhancement

• [Voice and WhatsApp Campaign] - Added a tooltip count in the Copy and Paste Contacts section of the Import Contacts page to display the maximum number of mobile numbers that can be copied and pasted.

IN Pod - Released on December 9, 2024
SG and EU Pods - Released on December 10, 2024

Enhancements

• [Directory] - The Tags column is now available in the contact CSV export file on the Contacts page when exporting contacts. 
• [SMS Campaign] - You can now specify the expiry date for the shortened URL when creating a shortening URL under Insert Link pop up of the Launch Campaigns page. 

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Note:

The minimum expiry limit is one day, while the maximum expiry limit is one year.

IN Pod - Released on November 18, 2024
SG and EU Pods - Released on November 19, 2024

Enhancement

• [Voice Campaign] When creating a Voice Campaign, you can now select either a single number or multiple numbers in the From field on the Launch Campaigns page under the Create Campaign section.

IN Pod - Released on November 4, 2024
SG and EU Pods - Released on November 5, 2024

Enhancement

• [WhatsApp Campaign] The **WhatsApp Campaigns **listing page now includes a View option that displays the Sent, Failed, Delivered, and Read statuses for messages, allowing you to view both campaign metrics and detailed campaign information.
• [Directory] The tags column has been included in the sample .csv in the Download Sample CSV File option available on the Import Contacts page.

IN Pod - Released on October 7, 2024
SG and EU Pods - Released on October 8, 2024

Enhancement

• [SMS Campaign] Updated the message body section to include the new TRAI regulation information on URL whitelisting requirements on the Launch Campaigns page.

IN Pod - Released on July 15, 2024 
SG and EU Pods - Released on July 16, 2024 

Enhancements 

• [SMS Campaign] Updated the message preview and character estimation logic for the SMS URL Shortening feature on the **Launch Campaigns **page.  
• [WhatsApp Campaign] Added support for dynamic media content using .csv file in Set Audience section on the **Launch Campaigns **page. 
• [Directory] Added support for bulk tagging of contacts, while importing contacts using .csv file.

IN Pod - Released on June 24, 2024
SG and EU Pods - Released on June 25, 2024

Bug Fix 

[All Channels] Corrected an issue where an error message was wrongly displayed during report generation on the **Campaign Listing **page.

IN, SG, and EU Pods - Released on June 3, 2024

Enhancements

• [WhatsApp Campaign] The template name is displayed when hovering over the templates in the View all templates tab under Setup your campaign section.

Bug Fix

• [Directory] Corrected the placement of the** Apply** button when mapping contacts with tags.

IN and SG Pods - Released on April 22, 2024
EU Pod - Released on April 23, 2024

Enhancements

• [SMS Campaign] Added support for URL variable replacement and shortening in the message body.

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Note:

The URL will be converted to a short URL while sending the message, so the message length or count might vary based on the short URL.

• [Voice Campaign] Added a failure reason on the Voice Campaign Listing page for campaigns or batches that fail to process due to the Daily Call Limit being reached.

Bug Fixes

• [WhatsApp Campaign] Corrected an issue with video uploads on the Create Campaign page.
• [Voice Campaign] Corrected an issue with the Compose section for** Save as Draft** Voice Campaigns. Validation was added to check against daily limits when using the Save as Draft feature.

Enhancements

• [WhatsApp Campaign] Added a failure reason tooltip on the Campaign Listing page when WhatsApp campaigns fail.
• [SMS Campaign] Added the following informational tooltip for each campaign status on the Campaign Listing page:
  • Submitted—Messages have been submitted to carriers/operators.
  • Scheduled—The Campaign is scheduled to send messages at a later date and/or time.
  • Draft—The Campaign has not been submitted or scheduled yet.
  • Failed—Messages were unable to be submitted to carriers/operators (either partially or completely).
  • In Process—Messages are currently being sent to carriers/operators.
  • Completed—Messages have been submitted to carriers/operators.
  • Cancelled—The Campaign was cancelled.
  • Deleted—The Campaign was deleted.
• [Directory] Renamed all references of Blacklist in Directory to Blocklist.
• [Directory] Added support for channel-level Blocklist handling when importing contacts using a .csv file. Users need to pass 1 to block and 0 to unblock contacts in the .csv file.

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Note:

Users can block or unblock multiple channels for each contact in one .csv file upload based on column selection. Users can also verify which Blocklist a contact is on by viewing the contact.

• [Directory] Added support for channel-level Blocklist handling when creating or editing a single contact.

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Note:

Users now have the option to decide if they want to enable the channel-level Blocklist feature. If Blocklist is selected, all channels will be selected by default. Blocklist channels may be selected or deselected at any time when adding or editing a contact. Users can also verify which Blocklist a contact is on by viewing the contact.

Bug Fix

• [Voice Campaign] Corrected an issue wherein the Next button accidentally becomes disabled when a customer selects zero in the mandatory retry field and then attempts to click Next to enter the Review and Publish section of the Launch page.

Enhancements

• [SMS Campaign] **Deleted **is a new filter option now in the Status drop-down menu on the SMS Campaign Listing page.
• [WhatsApp Campaign] A tooltip is now available for each campaign status on the Campaign Listing page to identify what a campaign is doing.

Bug Fixes

• [Directory and SMS Campaign] Corrected an issue with the loading icon animation on the Import Contacts popup window.
• [WhatsApp Campaign] Corrected an issue with WABA IDs not getting added correctly. Additionally, an error message is now displayed when a User attempts to add a WABA ID that has already been added to the account, has been used on a different Account, or has been used on a different Pod.

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Note:

The following item was deployed to production on December 6th, 2023 as part of an intermediate release.

• [WhatsApp Campaign] Corrected an issue with Draft campaign submissions when importing contacts using the Directory's Copy & Paste method.

Enhancements

• [SMS Campaign] Updated the error message on the Estimated Cost pop-up of the **SMS Launch Campaign **page when no estimation is displayed as "We were unable to process the cost estimate for this campaign. Please close this pop-up and re-attempt to submit the Campaign.”
• [Voice Campaign] You can now save Voice Campaigns as a draft during the Create Campaigns, Compose Message, and **Review and Publish **sections on the Campaigns Launch page. This feature allows you to save your progress. These drafts are listed on the **Campaigns Listing **page with a Draft status.
• [Voice Campaign] Added the option to filter by Draft status on the Campaigns Listing page.

Bug Fixes

• [WhatsApp Campaign] Corrected an issue where the templates were not displaying when saving a campaign as a draft.

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Note:

The following item was deployed to production on October 7th, 2023 as part of an intermediate release.

• [WhatsApp Campaign] Corrected an issue on the Compose and **Set Audience **sections of the Campaigns Launch page where the template variables were getting reverted when you clicked on the Previous button.

Enhancements

• [SMS Campaign] Now, you can view the number of contacts for each upload type in the Import Contacts pop-up on the Launch Campaigns page.
• [All] Updated the workflow and error handling feature for the Directory page when deleting and importing bulk contacts.
• [WhatsApp Campaign] Added the option to filter by Draft status on the Campaigns Listing page.

Bug Fixes

• [WhatsApp Campaign] Corrected the error handling for time zone selection when scheduling a WhatsApp campaign.
• [Voice Campaign] Corrected an issue related to the time field in the Scheduled Campaigns page.

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Note:

The following item was deployed to production on October 17th, 2023 as part of an intermediate release:

• [WhatsApp Campaign] Added a fail-over mechanism to the WhatsApp campaign status workflow. The system will now:
  • Update the campaign status from** In Process** to Failed for both instant and scheduled campaigns if there are no updates received from the channel after three days and the total count is less than 90 percent of the total campaign size.
  • Update the status from In Process to Submitted after twelve hours have passed since campaign processing started and the total count is at least 90 percent of the total campaign size.

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Note:

The following item was deployed to production on October 26th, 2023 as part of an intermediate release:

• [WhatsApp Campaign] Corrected an issue where the batches were created without an identifier for Save as Draft campaigns.

Enhancements

• [WhatsApp Campaign] Improved template selection approach for Select a template list menu and **View all templates **sidebar in the Compose section of the Campaign Launch page. Templates are now listed in the reverse order of creation date (the newest template is displayed at the top of the list).
• [SMS Campaign] Added support for a new SMS Safe to Send Window functionality in the campaigner workflow for instant and scheduled campaigns. You can configure the Safe to Send Window in the account settings by setting a daily time frame for message delivery.

Bug Fixes

• [SMS Campaign] Corrected an issue where the batch size value was not resetting when you deselect the Split Campaign Schedule checkbox.

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Note:

The individual batch size should be greater than or equal to 1000 contacts.

• [SMS Campaign] Corrected an issue when uploading .xls file types (older Microsoft Excel files) on the SMS channel page.

Enhancements

• [WhatsApp Campaign] While setting up a new campaign, if the existing templates fail to load in the Select a template drop-down list, users will see a message displayed on the Compose and Set Audience sections of the Campaigns Launch page allowing them to click Reload Now in order to refresh the page content.
• [WhatsApp Campaign] Users now have the option to Request and Download WhatsApp reports directly from the Campaigns Listing page.

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Note:

Users can download the same report multiple times.

• [WhatsApp Campaign] Now the users can save a WhatsApp campaign as a draft during the "Set Audience" and "Review & Send" steps on the Campaign Launch page. This feature allows users to save their progress. Such drafts will be listed on the Campaigns Listing page with a Draft status.

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Note:

Campaign Name, Campaign Details, at least one mobile number, and at least one contact must be entered to enable the "Save as Draft" option.

• [WhatsApp Campaign] A tooltip display is available when a user hovers over their selected WhatsApp Business Account (WABA) address on any of the WhatsApp Campaign pages. This will provide a quick view of the Business Name and WABA ID.
• [Voice and WhatsApp Campaign] The Country Code search capability is now available on the Campaign Launch page in the Set Audience section. When a User adds contacts by either Upload or by Copy and Paste, and they select the "Doesn't include Country Code" checkbox, a drop-down menu will be displayed allowing them to search by Country Name or by Country Code.

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Note:

In the search bar, users are not required to prefix the Country Code with ‘+’.

• [SMS Campaign] Users now have the option to cancel a campaign that is currently in progress from the Campaigns Listing page. The cancelled campaigns will display the status Canceled.

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Note:

There is a possibility that a maximum of 500 messages will still be sent after you cancel the campaign. This could be because the system is unable to cancel the first batch of messages that were sent to be processed.

Enhancements

• [SMS and Voice Campaign] Updated the country code search field for Upload .csv or Excel file and Copy & Paste Contacts under the Import Contacts section.
• [Voice Campaign] Added the option to Delete a scheduled Voice campaign and Edit or Delete a scheduled batch(es) of a Voice campaign on the Campaign Listing Page.

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Note:

The option to view a scheduled Voice campaign is not supported.

Bug Fixes

• [All] Corrected an issue where Email addresses were not recognized as valid message content in the Compose Message section of the Create Campaign page.

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Note:

You must enter your complete email address for the field to accept the message. For example, [email protected].

• [All] Corrected the alignment of error messages on the Create Campaign page.

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Note:

Error messages no longer overlap page content.

• [WhatsApp Campaign] Corrected an issue with the Estimate API where WhatsApp campaigns were briefly displaying an error message upon clicking Next on the Set Audience page.